Case Studies

Here are some examples of ways that I’ve helped clients achieve awesomeness:

World Wide Facilities postcardsWorld Wide Facilities (insurance company)

As part of my work with an ad agency, I was charged with developing a direct mail campaign for an insurance company that deals primarily with temporary staffing insurance. The subject matter is a little dry, so I tried to make it as exciting and engaging as possible. I designed and organized a 4-month campaign featuring postcards with bright colors and direct questions about potential clients’ coverage.

The response was huge. New clients were calling every day saying how they had been collecting the mailers, and looking forward to the next one. It was the most successful campaign in the forty year history of the company.

QFD websiteQristyl Frazier Designs (online fashion retailer)

I began working with Qristyl in 2009, doing basic website updates and maintenance and designed her new e-commerce website in 2013. Between designing print ads and email blasts, her average daily web traffic has increased 900% over two years. The number of subscribers to her mailing list has quadrupled in the same time period.

SunClean logoSunClean LLC (Earth-friendly waste management systems)

I created SunClean’s company logo and branding as they were starting up. Acting as their art director, I design marketing materials and graphics to support their sales force. Over 600 SunClean units are now deployed nationwide.